Category: Newsletters

7 Questions for Successful Concept Testing with Healthcare Professionals

Pamela Waite, decisionanalyst.com In 25+ years of qualitative research with healthcare professionals, concept testing has proven to be the least favorite interview objective of theirs. I’ve heard, “I’m not an art director,” and “I really don’t like these types of interviews,” numerous times. In many cases this objective has elicited eyerolls, sighs, and groans. It […]

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The Role of Qualitative Research in Health Research Methods

Robyn Rapoport, EVP – Health Care, Public Policy Research & Strategic Initiatives, SSRS Darby Steiger, Director of Qualitative Research & Survey Design, SSRS SSRS has been conducting a wide range of research over the past 25+ years to study the health and healthcare experiences of the general population, Medicare and Medicaid recipients, the uninsured, and […]

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Hennepin County (Minnesota) Public Health’s Survey of the Health of All the Population and the Environment (SHAPE)

Urban Landreman, Hennepin County Hennepin County (Minnesota) Public Health has administered the Survey of the Health of All the Population and the Environment (SHAPE) [www.Hennepin.us/SHAPE] every four years since 1998.  The survey includes questions on a wide range of health topics.  Historically, approximately 10,000 residents respond to the SHAPE survey.  A key goal of SHAPE […]

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Evaluating Sample Suppliers in the Digital Age

Alyssa Haskins, The Harris Poll Sample management in the digital age presents a new set of complex challenges. While the benefits from a highly networked supplier landscape are numerous, the scale and diversity of sources is extraordinary. With these, the industry has gained greater liquidity and transparency in the ecosystem. Programmatic (i.e., computer driven) delivery […]

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Paradata to Shed Light on Data Quality Issues in Online Surveys

By: Mario Callegaro, Google The use of paradata, also recently called survey logs or log data, can be extremely powerful to detect and remediate data quality in online surveys especially in the prestest phase. Not all paradata that we can collect tell us about data quality, but for the focus of this article we only […]

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A Note from the AAPOR President

By Paul Beatty, 2022 – 2023 AAPOR President This issue of the AAPOR newsletter highlights several of the Council’s recent activities related to diversity, equity, and inclusion (DEI). Although I believe that AAPOR members have long cherished these values, it is only in relatively recent times that we have explicitly stated our commitment as an […]

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AAPOR Member Survey Diversity Update

The latest AAPOR Member Survey was conducted in Spring 2022. There were 1,019 complete or partial responses, with an AAPOR RR2 of 50.7%. Respondents were asked about the priority that should be placed on several potential IEC initiatives.  Most members considered increasing diversity among leadership, membership, public opinion, and survey research profession to be high […]

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NORC & Equity Research

By: Ashani Johnson-Turbes, Vice President and Director, NORC at the University of Chicago Alice: Would you tell me, please, which way I ought to go from here? The Cheshire Cat: That depends a good deal on where you want to get to. Lewis Carroll, Alice in Wonderland (1951) We find ourselves at a watershed moment […]

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